The Value Challenge System
Understand, Create and Deliver outstanding value for your customers – and get paid for it!
When it comes to value there are two things we need to know:
- What exactly is value as a concept and what are its constituent parts?
- What does value look like from our customers perspective – because value is defined by our customers, not by us.
But how do we find out? How do we discover what our customers consider to be value, how do we then demonstrate that we can provide more of the value they are looking for than competing alternatives and then how do we go about delivering our value promise?
The Value Challenge System provides the answer to exactly those questions and more. Not only does it cover what you should do, it shows you HOW.
Over 14 modules, the Value Challenge System will take you from gaining a real understanding of value, through the value sales process to the delivery of outstanding customer value. Along the way it will transform the way you sell.
What is the Value Challenge System?
The Value Challenge System is a program designed to transform the way people sell, moving them from a product to a customer focus, from discounting to win to winning by understanding, creating and delivering outstanding customer value – and getting paid for it!
It provides the process, the tools and the skills you need to sell your value effectively – and improve your margins and your profitability as a result.
What’s in it?
14 modules. Each module contains:
1 x mp4
1 x mp3
1 transcript – the book of the film
1 workbook containing suggested exercises and action plan
How does it work?
The key to The Value Challenge System is its flexibility. If we have worked together and I have delivered the face-to-face training for you and your team, it works as the vital on-going support material. If you want to use it as the main training vehicle, it can be dripped out to your team at pre-determined times to make sure they don’t suffer instant “information overload!”
However you want to use it, it provides a cost-effective way of supporting you and your sales teams as they move towards selling on value rather than selling on price.
Get in touch and let’s talk about how the Value Challenge System could work for you.